A Practical Workbook Designed To Suit The Creative Mind.
I’m Emma Wright and I’d love to help you. I’ve supported myself – painting and then writing – for over fifteen years. When I started selling my art for a living, I didn’t believe I really needed good business practices. Even though I’d been a strategist for an eyewateringly successful brand agency, I saw creative pursuits as different. I thought that paying attention to planning and numbers was only necessary for big companies. Above all, I imagined my work would sell itself. I quickly realised a good deal of finger crossing, hoping like hell and wishing on a prayer took place. It became very clear very quickly, I could do better.